About Us

Happily ever Hilldale.

Where does Madison get its unmistakable charm? It may have something to do with the fact that it packs so many personalities into one small city, from outdoorsy types to foodies, scholars to sports fans. Creating a place that captures a little bit of everything that makes Madison feel like Madison is no small feat. But Hilldale makes it happen.

We bring Madison’s best together in one easy-access West Side location. And even though you’re close to home, Hilldale feels like a mini getaway. It’s fresh, bright and beautiful, but with enough local flavor to make it clear you’re still in badger country.

Whether you’re into 6AM spin class, post-work beers, mom group meet-ups on the green or all of the above, Hilldale makes it so easy to do what makes you super happy in a laidback, strollable setting.

Retail Hours of Operations*

Mon - Sat: 10am - 6pm
Sun: 12pm - 6pm
*As some of your Hilldale favorites reopen their doors, note they may have modified hours. Please check in with your favorites to confirm.

Directions

726 N Midvale Blvd
Madison, WI 53705

Get Directions

Farmers Market

Farm fresh everything, brought to you by the people who made it happen. Buying local doesn’t get any closer to home.

Learn More

Out & About

First time here? Just passing through? Either way, we want you to love Madison as much as we do. Here are a few things you can’t miss at Hilldale and around town.

Learn More

Pet-Friendly

Shopping with a friend is more fun than shopping alone, period.

Learn More

Wait, there’s more…

Stick around and see what else is in store. It’s all good.

Store Directory

A birds-eye view of all the spots that are sure to be favorites.

Learn More

Events

So many something-to-dos you won’t want to miss. See you there.

Learn More