Social Media Specialist for @HilldaleMadison

Jan 4  |  Hilldale Management Office

Hilldale Marketing is seeking a part-time social media specialist to assist with capturing photography and creating/posting content to @HilldaleMadison social media channels and website.

 Social media specialist job duties include:

  • Capture and edit photography and create graphics and content for Hilldale’s social media channels
    • Photography will be of Hilldale, Hilldale customers and/or tenant merchandise
    • Graphic creation via Canva for Instagram, Facebook and website
    • Video content creation for Instagram Reels & Tik Tok
  • Capturing photography and create graphics that are consistent with brand DNA
  • Capturing photography and create graphics that are consistent with our Diversity Equality & Inclusion initiatives
  • Stay up to date with the latest social media trends, best practices and technologies
  • Assist in execution of social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification

 Other duties could include:

  • Events: Photography of property events and/or assisting with staffing of events
  • Website: Maintain website presence by creating feature graphics (via Canva), updating the event calendar and news & press page

Key Attributes

  • Passionate about retail & events: Displays a passion and enthusiasm for community outreach, communication, retail, and event production
  • Collaborator: Establishes strong working relationships with Hilldale Marketing, Operations, and other Hilldale management, security and housekeeping team members
  • People person: Develops and enhances an excellent rapport with tenants through frequent in-person contact and property marketing activities/events support
  • Multi-tasker: Has the ability to work on multiple projects that are in different phases of development


  • BS/BA in Photography, Marketing/Business Administration or similar field OR 3+ years of experience photography and social media. Retail experience is preferred, not required
  • Proficiency in use of: Instagram (including Reels), Facebook and Tik Tok
  • Excellent oral, written, organizational, interpersonal skills
  • Proficiency in marketing-based editor tool: Canva
  • Proficiency in marketing-based tools: Iconosquare, Google Analytics, Constant Contact, Sweet IQ, WordPress, is a plus, but not required
  • Basic knowledge of Adobe Suite products, including Photoshop, Illustrator and InDesign is a plus, but not required
  • This position requires you to supply your own camera (can be high quality phone camera/video) and computer and have reliable transportation
  • This position does not have a set schedule and hours will fluctuate between 5-15 hours a week, must be available some weekends

Please Note: This position is a vendor/consultant contract.


  • Pay will be determined based on experience, starting at $20/hour

How to apply:

  • Email your resume and examples of your work to
    • Examples of work should include photography, Reels/Tik Tok content and Instagram/Facebook graphics (story slides or feed posts)

We expect every Hilldale employee, consultant and/or vendor to feel welcomed and valued irrespective of race, color, religion, gender, gender identity or expression, sexual orientation, national origin, disability, age, veteran status, marital status, parental status, cultural background and life experiences. Or for any other reason.